# 01. Product overview

## Customer promise
- Pay once.
- Connect WordPress.
- Generate posts fast.
- Approve in one click.
- Publish without logging into WordPress admin.

## What the customer actually receives
A downloadable zip (“Blogger Kit”) that contains:
- `.env` containing `TENANT_REF` and `LICENSE_KEY` (private)
- Install scripts (Windows, Mac, Linux) that download a protected app package from MY.TOWN API
- A “Start Here” HTML guide that walks the customer through install and WordPress connection

## Commercial model (current)
- Landing page uses a fixed price of **R10,000** once-off (see `blogger_web/index.php`).
- Checkout created through API `POST /checkout/create.php` with `amount_cents`.

## Success criteria (MVP)
- Customer can install kit
- Customer can connect WordPress
- Customer can generate a post on MY.TOWN server
- Customer can preview and approve
- Customer can publish to WordPress via REST
